How Storytelling Became a Key Strategy
Brent Thompson, COO of NexGen Crane and Rigging, brought his company to Athens, Alabama and wanted to connect with the community. We found storytelling to be an instrumental piece of strategy.
And we exist to help you tell it. We are a team of content marketers that help companies tell their stories and deliver them to the right audiences.
Our Mission
To lend a helping hand to our clients and our community. In doing so, we believe storytelling is the wheel of forward motion that links us all together.
Search engine optimization is how folks organically find you on Google and other search engines. It's one of the best investments forward-thinking companies can make.
Compelling content via video, blogs, photography, or graphic design helps customers visualize what it’s like to work with you; it’s what drives them to take action. From a wide angle drone shot to meticulous grammatical detail, telling your story the right way is at the heart of what we do.
Email is more important than ever. In fact, one email subscriber is worth more than 100 engagements on social media. When someone signs up to receive your emails, they want to hear from you!
Defining your core customer base and what platforms they use will inform the content and distribution across the various social media channels. Let’s find where your customer is consuming content and meet them there.
Your website is an extension of who you are and what you represent as a company. Now more than ever, appearance plays a huge role in perception and trust.
Sometimes you need the help of a search engine, social media platform, or earned media audience to build brand awareness and drive traffic to your website.
We love working with our clients out in the community and are always looking and listening for PR opportunities for your brand.
We love diving into data. We are constantly measuring the results of our work to find out what’s working, where we can improve, and what needs tossing in the trash.
Brent Thompson, COO of NexGen Crane and Rigging, brought his company to Athens, Alabama and wanted to connect with the community. We found storytelling to be an instrumental piece of strategy.
Winter Homes, a custom homebuilder in Athens, Alabama, needed to bring their online presence up to par with the houses it builds.